Project 1: Storyboard

Effects used:

-transform

-handwriting

-animating text on path

Project 1: Research

The project will be done by using facts on saving energy and presenting them through typography, similar the second and third videos above. I will be trying to do a video that combines both info-graphic, like the first video above, and typography.

Week 05 Studio B

reflection

I learnt how to use motion track.

Week 04 Studio B

reflection

Even though this exercise was tough and I was unable to complete it on time, I found it to be very useful in helping me to make better videos. 

Week 05 Studio A

02-Colorkey (KeyLight)

03- Gun Blowback

reflection
I learnt how to combine two videos to form a single video. Through this exercise I was also able to know about masking and mask feather, and how to use them.

Week 4 Studio A

After Effects Basic Text Animation

Animating text on path

Text Blur Effects

Homework- Animated Handwriting

reflection

Easy exercise that can be done by following the instructions given. I could apply what I learnt through doing the four videos into my project.

week 03

reflection
Through this exercise, I learnt more about positioning and masking in After Effects. I also learnt the about the different techniques involved in editing a photo into a video using functions such as the pan behind tool. Even though this exercise was not easy due to the many different steps that I had to take to complete the video, it was very useful in teaching me how to make something like this.

Studio A - Week 2

reflection
Easy and interesting exercise. Through this exercise, I learnt about the different effects in After Effects and how to make use of them. This exercise was useful in teaching me how to create such videos.

Week 1 Studio B- Tutorial

http://www.youtube.com/watch?v=cN1bRd3jM2I
a. FedEx
b. To reflects FedEx's role as an express delivery company.
c. Fast paced to reflect the speed of FedEx's value proposition, which is express delivery. Colors are predominantly orange, to be in line with the corporate color scheme.

http://www.youtube.com/watch?v=hCdSrvnzHAc&feature=related
a. IDA
b. To show how IT will be used by 2015 in Singapore. And to show that IT will change the way in which we learn, live, work and play.
c. Narrative style, depicts scenario using people and computer generated graphics.

http://www.youtube.com/watch?v=5bHVGev9UCU&feature=related
a. Stocktown Productions
b. To show statistics and future predictions about mobile technology. Makes the issues easy to understand, memorable, and highlights important issues.
c. Animated storytelling, visual text.

http://www.youtube.com/watch?v=rnAoVsAb7yU
a. Connect the Doc
b. To show people how to book their private healthcare appointment with a variety of medical professionals near where they live.
c. With narratives and animated storytelling. And shows the website and how to use it.

http://www.youtube.com/watch?v=UJGzuIpF130
a. Lance Wilson
b. Building up something colorful before destroying it. When it is destroyed it becomes grey.
c. Using colorful text building upwards to indicate creation.

http://www.youtube.com/watch?v=ppY3DdnzQiA&feature=related
a. Apple
b. Promote the iPod.
c. Fast paced graphic and music. Makes use of the silhouettes of people to enable the white iPod to stand out.

http://www.youtube.com/watch?v=ikSaevN0uSI&feature=related
a. Smokin' Aces
b. Opening credits for the movie.
c. Rendered in black and white.

http://www.youtube.com/watch?v=tHOZZJ_2Wjg
a. Samsung
b. Showcasing the features and functionality of the product.
c. Narrative video, shows how people use the product. Key value propositions are depicted using texts.

http://www.youtube.com/watch?v=eL3OLJxeKOU
a. IDA
b. To reinforce the narrative structure of the video. Allows people to know what the video is about.
c. The lower third provides information on what is happening in the particular segment of the video.

reflection

Useful exercise which gave me a better understanding of the different types of videos and their characteristics. I am now able to group the different types videos into their various categories.